Diploma in Public Relations
Faculty of Communication and Creative Industries
- SPM - 3 Credits in the relevant subjects
- O Level - 3 Grade C in the relevant subjects
- UEC - 3 Grade B in the relevant subjects
- Certificate - Relevant Certificate accreditated by MQA
SPM Credit/ O Level Grade C/ UEC Grade B in English Language
This programme develops students' knowledge and practical expertise in formulating PR plans and organising publicity events, producing PR writeups and promotional material. To produce capable PR and media relations practitioners, the programme entails courses in PR strategies and tools, PR writing, media relations, media and advertising, public opinion and public speaking. Students' experiential skills are enhanced via case studies and events.